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BirdTalk and Commercialism: What Are We Willing to Accept?



Fellow Birders:

While the past few e-mails in this forum have been on the subject of commercialism and Utahbirds.org, I would like to take this opportunity to add my two cents on this budding topic of discussion.

In response to a fellow birder's question of what to do with some old rolled oats, Mr. Fenimore, of the Wild Bird Center in Layton, encourages a visit to his store and offers free seed. "Jack" has responded that he thought BirdTalk did not allow commercialism and indicates that if it does he would like a piece of the action too. At least Jack has not publicized his business association. I have no idea if Jack is engaged in commercial enterprise vis-a-vis birding, and that seems appropriate. Mr. Fenimore responds to Jack that he does not see his offer of free seed and literature as commercial, at least from his point of view. He's just trying to help a fellow birder enjoy the birds.

Why is Mr. Fenimore giving away free seed? Is it because he's a nice guy just trying to help out fellow birders? Or is it a way to get people in to his store? It seems to me to be an inducement to visit his store in particular. While visiting, the natural impulse to buy something may well takeover and voila a sale. Yes, it is appropriate to offer a fellow birder advice and share information. That is what BirdTalk is for. As a non-profit, BirdTalk is not in the business of providing a forum for selling stuff. It is in the business of providing a forum to share information on birding per se. So while Mr. Fenimore may not want to see his advice as a commercial pitch to visit his store and ultimately buy some product, it seems to me to be at least bordering on commercial advertising. And if that is allowed, then how about providing space to the Wild Bird Center at Creekside Plaza, by the Cottonwood Mall? And how about all the others who might have products that us birders might want to purchase? Shall we invite or allow them to advertise here too?

A better way to handle such an informational offer in a non-profit setting such as this would be to list all of the stores along the Wasatch Front from which one can purchase seed for birds, obtain the latest bird books, binoculars, bird feeders, etc. A variation would be to provide a page of links or a short listing of such retail outlets on the main www.utahbirds.org web page under the already existing page titled "Birding Resources." (See: http://www.utahbirds.org/LinksProducts.html)

I for one, would like to see no commercial advertising here at BirdTalk. I suggest that Mr. Fenimore sign his e-mails simply as "Bill Fenimore." To include the remainder of his e-mail signature (Wild Bird Center, 1860 North 1000 West...) clearly provides a commercial association and is a form of unpaid advertising. If Mr. Fenimore knows through experience or has it on good advice that birds don't like rolled oats, then great, please share that information with us. His association with the Wild Bird Center franchise may lend him some degree of credibility regarding knowing what foods birds like. It is a fine line between such credibility and commercialism though. Since we live in a world where in we are bombarded daily with commercialism, I would hope that we could keep BirdTalk as non-commercial as possible. Let's share our love for birding and leave the commercialism out.

I suggest it is time for the Webmaster to chime in and provide some guidance on what is acceptable in this wonderful and most appreciated forum

Happy birding to all.

Matthew.


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